What's wrong with ESPN

Take a look at the image below. Can you spot the headline I think doesn't belong?

Click to expand

That's right. What business does "Kardashian seeks Divorce from Humphries" have on the front page of ESPN.com? Yeah, I hear you saying "none."

It's fluff news that belongs on TMZ-type sites. It mentions an athlete by name and that's as close to sports-related as it gets. It doesn't even come from the angle of "how will this affect the Nets?" or "what potential impact does this have on Humphries field goal percentage once the season gets underway?"

It's throw-away news that will be posted on every celebrity gossip site on the web and it's included on ESPN.com for the simple fact that people are bound to hear about this, "so they might as well get it from us."

Whether it's because ESPN has numerous 24/7 networks and needs to fill on-air time or due to the fact that we live in a Twitter-driven world, it appears that this is now a steady part of the ESPN diet. no different than play-by-play updates on the NFL and NBA lockouts or minute-by-minute developments in Brett Favre's will-he/won't he.

The simple fact is that until fans overwhelming let ESPN know that this isn't what they want, this will only continue and increase in frequency.